England 17/04/2013 – Even in an age where potential customers can be reached via, print, digital and video media the personal touch can still boost sales.
In today’s always-on world, marketing is much easier than it used to be. Potential customers can be reached in a number of ways. Print advertising still works, so posters and adverts in the press or magazines are still widely used marketing techniques. Digital advertising via the web, SMS or video are also very popular. However, one of the most effective marketing techniques is still face-to-face marketing. Unfortunately, it is a form of marketing many companies still do not consider, or use. Some seem to think it is too difficult and time consuming. However, some firms do use one on one marketing, choosing to hire third party promo staff from Ngage Ltd to run this aspect of their sales campaigns.
These firms benefit greatly from this approach. They can quickly and easily put together a marketing campaign that includes the technique of face-to-face or one on one sales. Modern consumers respond favourably to the personal touch. Being able to see and hold a product works wonders for sales. There is strong evidence that once someone sees a product being demonstrated or holds that product they are far more likely to buy.
The same is true of services. Being able to speak to someone face to face about that service, look into their eyes, and watch their responses makes a customer far more likely to buy. Firms who employ good quality third party promotional staff get all of the benefits of one on one marketing without the hassle.
One Size Fits All One on One Marketing Does Not Work
However, studies also show that one on one personal marketing is only effective if done properly. There is no one size fits all when it comes to this type of marketing. Promoting a new club using pensioners is not going to work. For this reason, firms like Ngage Ltd who provide promotional staff to hundreds of companies, have thousands of trained personnel on their books. They cover the entire, class, age and gender spectrum, and have a huge range of skills. This ensures that the right type of promo staff is provided for each job, which is the main reason firms that hire Ngage promo staff benefit so much from face to face marketing.
Contact:
Ngage Head Office
2 Beaufort Parklands
Guildford, Surrey, UK
Zip: GU2 9JX
Tel: +44 (0) 845 680 0682
Email: online form
Website: http://www.ngageltd.com
